public relations
Dr. Fondevila et altri’s book chapter on new metrics in marketing and social media
“New Digital Metrics in Marketing: A Comparative Study on Social Media Use” is the scientific book chapter of Dr. Joan Francesc Fondevila Gascón, Dr. Pedro Mir, Dr. Josep Rom and Dr. Eva Santana in the book by Francisco Campos Freire, José Rúas Araújo, Valentín A. Martínez Fernández and Xosé López García (editors) Media and Metamedia […]
Scientific Communication Dr. Fondevila, Dra. Santana and Dr. Rom on advertising skills
“Comparison of the skills and professional profiles in the field of advertising and public relations in Barcelona: state of the issue and proposals for change” is the scientific communication of Dr. Joan Francesc Fondevila Gascón, Dr. Eva Santana and Dr. Josep. Rom in the First Congress Iberoamerican Nebrija Piatcom (Trends, skills and professional profiles in […]
Scientific Communication Dr. Fondevila et altri in INTED 2016 on communicative methodology
“Learning advertising and public relations: methodological case study in Catalonia” is the scientific communication by Dr. Joan Francesc Fondevila Gascón, Dr. Eva Santana, Dr. Josep Rom, Dr. Pedro Mir and Lluís Feliu in the congress INTED2016 (10th International Technology, Education and Development Conference), held from 7 to 9 March 2016 in Valencia. In this communication […]
