“INVESTIGACIÓN Y DIVULGACIÓN DEL CABLE Y LA BANDA ANCHA”

Scientific Communication of Dr. Fondevila et altri in the VII International Congress of Ciberjournalism and Web 2.0

“Qualitative analysis on digital journalism specializing in fashion” is the scientific communication of Dr. Joan Francesc Fondevila Gascón, Dr. Eva Santana, Dr. Josep Rom, Dr. Pedro Mir, Dr. Joaquim Marques, Dr. Javier L. Crespo, Lluís Feliu and Marc Perelló in the VII International Congress of Ciberjournalism and Web 2.0, held in Bilbao on 9 and 10 November.

Resultado de imagen de VII Congreso Internacional de Ciberperiodismo y Web 2.0

In the study the researchers observe an acceptable penetration of hypertext, multimedia and interactivity in the fashion sector on specialized digital journalism. The two digital leader magazines in Spain’s (Vogue and Elle) use correctly hypertext, multimedia technology and interactivity, but their use (especially interactive resources) can be improved.

The study is a research work of the Research Group on Broadband and Digital Journalism and the Research Group on Innovative Monetization Systems of Digital Journalism and Marketing, by the CECABLE, Universitat Pompeu Fabra, Mediterrani University School (University of Girona) and Blanquerna-Universitat Ramon Llull. The principal investigator of both groups is Dr. Joan Francesc Fondevila Gascón.